Eco-friendly backing for residential apps

Resistance to Moisture Damage
A carpet’s lifecycle and appearance are improved dramatically when backed with EnviroCel™ HOME. Proven to withstand repeated cleanings, EnviroCel™ HOME Laminate and EnviroCel™ HOME Cushion resist moisture and dampness while providing long-lasting comfort for savvy homeowners who select this eco-friendly, high performance backing. Also, its innovative properties resist matting, raveling, snagging and indentations from furniture.

Designed for Residential Carpet
The advantages of installing carpet backed with EnviroCel™ HOME are endless – from enhancing a carpet’s performance to improving indoor air quality and making a smaller footprint on our environment. EnviroCel™ HOME is the first environmentally-friendly carpet backing designed for residential carpet.

The Green Advantage
EnviroCel™ HOME is made of rapidly renewable and recycled materials. Manufactured with post-consumer, recycled PET plastic, its content replaces the majority of petroleum-based polymers with a bio-based formulation.

EnviroCel™ HOME improves indoor air quality due to low VOC levels and the insulating properties of EnviroCel™ HOME Cushion help reduce energy loss and lower noise levels. EnviroCel™ HOME carpet backing extends the life of carpets, so less end up in landfills. It also contributes to LEED® for Homes project qualifiers.

It’s What’s Underneath That Counts
The importance of a quality carpet backing is often overlooked. In addition to environmental and performance benefits, the flexible, soft hand of EnviroCel™ HOME backings, compared to stiff, latex backings, prevents damage to walls and baseboards during installation.

Ask your local carpet retailer for carpet backed with EnviroCel HOME™ and reap the rewards!

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